Quake tests hospital communications on all fronts

Quake tests hospital communications on all fronts

The Cedars-Sinai Medical Center faced a number of crises following a 6.8 magnitude earthquake that rocked the Los Angeles area on Jan 17, 1994. Fortunately, the center's public relations staff was ready. The public relations department's handling of the disaster is described.

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Veröffentlicht in:Public relations review 1994-03, Vol.50 (3), p.12
1. Verfasser: Unger, Tom
Format: Artikel
Sprache:eng
Schlagworte:
Earthquakes
Hospitals
Management of crises
Public relations
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Zusammenfassung:The Cedars-Sinai Medical Center faced a number of crises following a 6.8 magnitude earthquake that rocked the Los Angeles area on Jan 17, 1994. Fortunately, the center's public relations staff was ready. The public relations department's handling of the disaster is described.
ISSN:0363-8111
1873-4537