Risks and Rewards of Financial Disclosure on Twitter: What CPAs and Management Should Know

Twitter has become an important distribution channel, but using the social media platform presents unique challenges. The authors examine the current regulatory environment related to financial disclosure on Twitter, detailing the risks and rewards. They also discuss high-profile incidents that have involved disclosure on Twitter and provide advice for accountants, corporate officers, and board members on strategies to consider and pitfalls to avoid when sharing financial information and interacting with investors and other interested third parties on Twitter.