Critical Success Factors for Educational Exhibition Projects; Insights from Malaysia

Critical Success Factors for Educational Exhibition Projects; Insights from Malaysia

Originality/value: The results are promising to scholars and practitioners as well as leading to the future enhancements in this research area.

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Bibliographische Detailangaben
Veröffentlicht in:Global business and management research 2019-04, Vol.11 (2), p.356-369
Hauptverfasser: Arumugam, Vijayesvaran, Keshavarzsaleh, Abolfazl, Omar, Azizah
Format: Artikel
Sprache:eng
Schlagworte:
Algorithms
Events planning
Fairs & exhibitions
Foreign students
GDP
Genetic algorithms
Gross Domestic Product
Higher education
Marketing
Product development
R&D
Research & development
Society
Success factors
Tourism
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Zusammenfassung:Originality/value: The results are promising to scholars and practitioners as well as leading to the future enhancements in this research area.
ISSN:1947-5667
1947-5667