A Study on Ethical Customer Management and Organizational Sustainability in Pharmaceutical Industry in Malaysia

A Study on Ethical Customer Management and Organizational Sustainability in Pharmaceutical Industry in Malaysia

Literature Findings: The paper recognized 5 pillars; Direction, Posture, Organization, Behavior and Environment in DPOBE sustainability model and aligned them into ethical customer management in pharmaceutical which contribute positive impact towards organization sustainability in Malaysia. Original...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Global business and management research 2019-01, Vol.11 (1), p.593-606
Hauptverfasser: Han, Lee Yu, Arokiasamy, Lawrence, Marn, Joel Tham Kah
Format: Artikel
Sprache:eng
Schlagworte:
Advisors
Brand loyalty
Business ethics
Business services
Consumers
Customer relations
Customer service
Customer services
Data integrity
Drugs
Economic indicators
Ethical aspects
Ethics
Expenditures
Experiments
FDA approval
Feasibility studies
GDP
Gross Domestic Product
Health care industry
Intellectual property
International economic relations
Medical research
Penicillin
Pharmaceutical industry
Pharmacy
Privacy
Quality of service
R&D
Regulated industries
Research & development
Sales
Social responsibility
Supply chain management
Sustainability
Sustainable development
Third party
Wholesalers
Online-Zugang:Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:Literature Findings: The paper recognized 5 pillars; Direction, Posture, Organization, Behavior and Environment in DPOBE sustainability model and aligned them into ethical customer management in pharmaceutical which contribute positive impact towards organization sustainability in Malaysia. Originality/value: Business ethics
ISSN:1947-5667
1947-5667