the greenwashing of america

Jarring statistics point out what little impact the recyclers and low-carbon pledgers among us are having on saving the environment. Mass media accounts of corporate "greening" teach Americans to ignore ecological limits and misinterpret how we collectively live, work, and play impacts the...

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Veröffentlicht in:Contexts (Berkeley, Calif.) Calif.), 2008-05, Vol.7 (2), p.58-59
1. Verfasser: krieg, eric
Format: Artikel
Sprache:eng
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Zusammenfassung:Jarring statistics point out what little impact the recyclers and low-carbon pledgers among us are having on saving the environment. Mass media accounts of corporate "greening" teach Americans to ignore ecological limits and misinterpret how we collectively live, work, and play impacts the environment. This "greenwashing" masks the social nature of environmental problems and turns social citizens into individual consumers, reinforcing existing social structures and failing to question unsustainable practices. [PUBLICATION ABSTRACT]
ISSN:1536-5042
1537-6052
DOI:10.1525/ctx.2008.7.2.58