Rejection of Mortgage Refinancing: An Analysis from a Macromarketing Perspective

This study explores the social consequences of rejection of mortgage refinancing and attributes the causes primarily to market imperfections. The implications of such rejection to public policy makers, consumers, and marketers are discussed. Although the findings support increased competition, gover...

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Bibliographische Detailangaben

Veröffentlicht in:	Journal of macromarketing 1992-06, Vol.12 (1), p.55-73
Hauptverfasser:	Goff, Brent G., Nataraajan, Rajan
Format:	Artikel
Sprache:	eng
Schlagworte:	Banking industry Financing Interest rates Mortgages Perfect competition Refinancing Rejections Social impact Statistical analysis Studies
Online-Zugang:	Volltext
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