WORK INTEGRATION SOCIAL ENTREPRENEURSHIP IN EAST-CENTRAL EUROPE THROUGH STRUCTURAL AND SEMIOTIC TRANSFORMATIONS

The central question addressed is how the structural and semiotic contexts, seen from the perspective of the cultural political economy, of the selected post-communist societies of East-Central Europe (Croatia, Czech Republic, Slovenia, and Poland) have affected the historical development and contemporary situation of social entrepreneurship focused on the integration of the disadvantaged social groups in the labour market (work integration social enterprises (WISEs)). Based on secondary data, surveys, semi-structured interviews and focus groups with the stakeholders from the transnational project INNO WISEs, we identify both the communist and post-communist transformations as mostly unfavourable for WISE, while the crucial factor contributing to their selection as a viable option after 2004 has been the external impact of the European Union-related structures and discourses.