Motivating sales entrepreneur to change: A conceptual framework of factors leading to successful change management initiatives in sales organizations

Motivating sales entrepreneur to change: A conceptual framework of factors leading to successful change management initiatives in sales organizations

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Veröffentlicht in:Journal of marketing theory and practice 2000-04, Vol.8 (2), p.37
Hauptverfasser: Jones, Eli, Roberts, James A, Chonko, Lawrence B
Format: Artikel
Sprache:eng
Schlagworte:
Competition
Competitive advantage
Customers
Entrepreneurs
Entrepreneurship
Globalization
Organizational learning
Sales management
Salespeople
Technology
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ISSN:1069-6679
1944-7175