Key Elements of the Protechnological Absorptive Capacity of Financial Companies in Poland

A number of socio-economic phenomena that are intensifying nowadays, in particular an increase in competition and customer expectations, forces enterprises to seek new sources of innovation, including process (technological) ones to ensure their ability to compete effectively. It turns out that they are increasingly transferring them from their environment, and the success of this undertaking is dependent on their absorptive capacities. Therefore, the main goal of this article was to identify the key absorptive capacities that are endogenous determinants of the effectiveness of the process of the absorption of process innovations in the activity of Poland’s financial companies. The empirical part of the article was written on the basis of an online survey carried out in 2015-2016. It was sent to the heads of 155 commercial financial sector companies registered in Poland, namely all banks, property and life insurance companies, investment funds and universal fund management companies. In total, 111 entities filled in the online survey questionnaire. In the conducted study an attempt was made to assess the direction and strength of dependence between the level of development of specific absorptive capacities of financial companies and the scale of the effects achieved as a result of the absorption of process innovations. Personal and organizational absorptive capacities of financial companies in Poland remain in a positive and strong linear relationship with their effectiveness achieved in the scope of the absorption of process innovations. The results identified the key absorptive capacities that determine the effects obtained in the process of absorbing technological innovations, taking into account the specific conditions prevailing in the service sector.