INVESTIGATION OF PERSONALITY TRAITS FOR PREDICTING THE ENTREPRENEURIAL SATISFACTION

This research investigated the relationship between personality traits and satisfaction of entrepreneurs of Pakistan. Three specific personality traits factors e.g, need for achievement, locus of control and risk-taking propensiy were selected on the bases of previous quality literature. Diverse str...

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Veröffentlicht in:City University Research Journal 2015-01, Vol.5 (1), p.64-79
Hauptverfasser: Abbas, Ulfat, Arfeen, Irfan Ullah, Mothi, Wahbeeah, Aslam, Usman
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Sprache:eng
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Zusammenfassung:This research investigated the relationship between personality traits and satisfaction of entrepreneurs of Pakistan. Three specific personality traits factors e.g, need for achievement, locus of control and risk-taking propensiy were selected on the bases of previous quality literature. Diverse structured quesionnaires were used for data collection on the bases of 7 dimensions of Likert scale. Sample of212 entrepreneurs engaged in 4 sectors ofSialkot was selected on the bases of convenience sampling technique. Moderate correlation was determined among need for achievement, locus of control and entrepreneurial satisfaction. Multiple linear regressions used for acceptance or rejection of proposed hypotheses. Need for achievement and locus of control had moderate positive relationship with Entrepreneurial Satisfaction but risk taking propensity was insignificant association with Entrepreneurial Satisfaction. Cross sectional study self reported data collection technique as well as convenience sampling was the main limitations of this study This research highlighted that which personality traits lead highly to Entrepreneurial Satisfaction.
ISSN:2220-9174
2409-0441