Daewoo adds luster to the pearl of Southeast Asia

Daewoo, a Korean conglomerate, took 2 leaps of faith in 1996, when it opened the Hanoi Daewoo Hotel. While the projects development was not without minor problems, the hotel opened ahead of schedule and continues to command the highest ADR and occupancy in Hanoi. Unfortunately, the 5-star market has...

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Veröffentlicht in:	The Cornell hotel and restaurant administration quarterly 2000-06, Vol.41 (3), p.32,4-41,4
Hauptverfasser:	Cho, Minho, Patton, Mark E.
Format:	Artikel
Sprache:	eng
Schlagworte:	Airports Brand names Case studies Competition Conglomerates Corporate profits Cultural heritage Debt financing Developing countries Diplomatic & consular services Expansion Foreign investment Hospitality industry Hotels & motels Infrastructure Investors LDCs Market shares Occupancy rates Statistical data Tourism Training Travel
Online-Zugang:	Volltext
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