Broadband development in the European Union to 2012—A virtuous circle scenario

Along with many national governments, the European Commission has pushed broadband to the fore of social and economic policies in recent years. It has aligned broadband developments with furthering information society and knowledge economy developments. This paper presents a positive scenario for broadband-related developments in the European Union area from 2009 to 2012. The scenario, the iNetWorked Society, is one of four developed in an extensive multi-country project funded by the European Commission under the 6th Framework Programme. Before examining the scenario, however, the paper places into a critical perspective the EU's legacy of broadband policy to date. It highlights the limitations of technology-centred policy frames and broadband strategies, which privilege supply-side infrastructure and neglect demand-side issues of applications, uses and users. Such policy frames have been associated with great variations in the level of broadband rollout, take-up and use across Member States. The paper then outlines the socio- and macro-economic conditions that need to be in place in Europe for the positive scenario of the iNetworked Society to be realised. The iNetWorked Society comprises a plausible, internally consistent scenario for developments in a number of broadband-related areas: broadband adoption, e-business, e-work, e-government and digital content. It is based on a virtuous circle of technological, economic and socio-political developments, including strong economic growth, high broadband penetration, and high social engagement with ICTs.