Salesforce turnover: Those who left and those who stayed

Salesforce turnover: Those who left and those who stayed

Research was undertaken to determine what factors explained the differences between salespeople who left a large computer manufacturer and those who stayed. The analysis suggested that the two groups differed in meaningful ways.

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Bibliographische Detailangaben
Veröffentlicht in:Industrial marketing management 1989-02, Vol.18 (1), p.1-9
Hauptverfasser: Fern, Edward F., Avila, Ramon A., Grewal, Dhruv
Format: Artikel
Sprache:eng
Schlagworte:
Computer industry
Employee turnover
Job satisfaction
Polls & surveys
Salespeople
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Beschreibung
Zusammenfassung:Research was undertaken to determine what factors explained the differences between salespeople who left a large computer manufacturer and those who stayed. The analysis suggested that the two groups differed in meaningful ways.
ISSN:0019-8501
1873-2062
DOI:10.1016/0019-8501(89)90015-1