Speeding Product To Market: Waiting Time To First Product I

The techniques of event-history analysis were used to examine the speed with which newly founded organizations ship their first products for revenues - an important entrepreneurial event. In a longitudinal study of new ventures in the US semiconductor industry, it was found that substantial technolo...

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Veröffentlicht in:Administrative science quarterly 1990-03, Vol.35 (1), p.177
Hauptverfasser: Schoonhoven, Claudia Bird, Eisenhardt, Kathleen M, Lyman, Katherine
Format: Artikel
Sprache:eng
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Zusammenfassung:The techniques of event-history analysis were used to examine the speed with which newly founded organizations ship their first products for revenues - an important entrepreneurial event. In a longitudinal study of new ventures in the US semiconductor industry, it was found that substantial technological innovation lengthens development times and reduces the speed with which first products reach the marketplace. Organizations that shipped their first product for revenues significantly faster than other ventures: 1. undertook lower levels of technological innovation, 2. had relatively lower monthly expenditures, 3. had a founding organization structure that included both a manufacturing and a marketing position, 4. had more competitors in the marketplace, and 5. were founded in the US' Silicon Valley region. No significant effects were found for venture capital ownership.
ISSN:0001-8392
1930-3815