Boards of directors: the strategy audit
Because operating management is "not in a good position to establish corporate strategy alone", strategic errors by corporations are common. Boards of directors can conduct annual audits of corporate strategy, seeking the following elements: 1) definition of specific business segments to b...
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Veröffentlicht in: | The Journal of business strategy 1984-12, Vol.4 (3), p.87 |
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Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | Because operating management is "not in a good position to establish corporate strategy alone", strategic errors by corporations are common. Boards of directors can conduct annual audits of corporate strategy, seeking the following elements: 1) definition of specific business segments to be served; 2) identification of necessary capabilities for most effectively serving these elements; 3) outlining of a "realistic program for developing and maintaining superiority in the key capabilities"; and 4) relation of these concerns to broader corporate issues. |
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ISSN: | 0275-6668 2052-1197 |