Postmodern consumption Rituals: The re-enchantment present in a life sentence
In this article, we have listed the current consumption practices with the notion of the re-enchantment of the world, as postulated in the reading by Pierucci, the concept of the disenchanted world of Max Weber. For this approach, we have used as a basis the process marked by Maffesoli and Bougnoux,...
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Veröffentlicht in: | Comunicação, Mídia e Consumo Mídia e Consumo, 2016-01, Vol.13 (36), p.10 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | In this article, we have listed the current consumption practices with the notion of the re-enchantment of the world, as postulated in the reading by Pierucci, the concept of the disenchanted world of Max Weber. For this approach, we have used as a basis the process marked by Maffesoli and Bougnoux, the re-valuation of emotion and the most primitive contacts in postmodern social relations and Bauman’s analysis of the “consumer society.” Reading about the ritual logic that encompasses both consumption and enchantment, it appears challenging, but at the same time very fruitful, to observe the emergence of a possible re-enchantment of the world via consumption. |
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ISSN: | 1806-4981 1983-7070 |
DOI: | 10.18568/cmc.v13i36.1023 |