"The Woman at the Wheel": Marketing Ideal Womanhood, 1915-1934

Behling analyzes automobile advertisements that appeared in popular magazines during the early decades of the 20th century that were aimed specifically at women.

Bibliographische Detailangaben

Veröffentlicht in:	Journal of American Culture 1997-09, Vol.20 (3), p.13-30
1. Verfasser:	Behling, Laura L.
Format:	Artikel
Sprache:	eng
Schlagworte:	Advertisements History Marketing Print advertising Women
Online-Zugang:	Volltext
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