Evaluation and comparison of B2C e-commerce intensity in EU member states

Evaluation and comparison of B2C e-commerce intensity in EU member states

Electronic commerce in the business-to-consumer sphere (B2C e-commerce) represents a significant factor in the competitiveness of companies and entire economies. The purpose of this paper is to propose a tool to evaluate and compare B2C e-commerce intensity in economies. The authors address the foll...

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Veröffentlicht in:E+M ekonomie a management 2017-10, Vol.20 (4), p.151-167
Hauptverfasser: Kunesova, Hana, Eger, Ludvik
Format: Artikel
Sprache:eng
Schlagworte:
Comparative analysis
Competitiveness
Consumers
Czech Republic
Decision making
Developed countries
E-commerce
Economic development
Electronic commerce
EU membership
Germany
Internet
Iran
Trade
United Kingdom
Western Europe
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Zusammenfassung:Electronic commerce in the business-to-consumer sphere (B2C e-commerce) represents a significant factor in the competitiveness of companies and entire economies. The purpose of this paper is to propose a tool to evaluate and compare B2C e-commerce intensity in economies. The authors address the following research questions: What is the position of individual EU member states in terms of B2C e-commerce intensity? Is there a strong correlation between B2C e-commerce intensity and the level of economic development of EU member states? Is there a correlation between B2C e-commerce intensity and the length of the countries' EU membership?
ISSN:1212-3609
2336-5064
DOI:10.15240/tul/001/2017-4-011