The Marketing Portfolio: On Advising Students for Job Interviews
This article provides suggestions for the use of a marketing portfolio of student work as a job interview tool. The suggestions are the result of interviews with students who had used such a portfolio, prospective employers, personnel placement agency staff, and campus placement directors. Interview...
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| Veröffentlicht in: | Journal of marketing education 1990-08, Vol.12 (2), p.32-36 |
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| Format: | Artikel |
| Sprache: | eng |
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| container_end_page | 36 |
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| container_issue | 2 |
| container_start_page | 32 |
| container_title | Journal of marketing education |
| container_volume | 12 |
| creator | Taylor, Ruth Lesher |
| description | This article provides suggestions for the use of a marketing portfolio of student work as a job interview tool. The suggestions are the result of interviews with students who had used such a portfolio, prospective employers, personnel placement agency staff, and campus placement directors. Interviewees discussed the appropriateness and benefits of an interview portfolio. |
| doi_str_mv | 10.1177/027347539001200205 |
| format | Article |
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| fulltext | fulltext |
| identifier | ISSN: 0273-4753 |
| ispartof | Journal of marketing education, 1990-08, Vol.12 (2), p.32-36 |
| issn | 0273-4753 1552-6550 |
| language | eng |
| recordid | cdi_proquest_journals_1987031238 |
| source | SAGE Complete A-Z List |
| subjects | Employment interviews Marketing |
| title | The Marketing Portfolio: On Advising Students for Job Interviews |
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