A Qualitative Comparison of Three Microcomputer Business Letter Libraries
The marriage of personal computers and business form letters has lead to readily available, inexpensive computer business letter libraries. Much like their typical paperback predecessors, these libraries purport to overcome the drudgery of preparing typical business correspondence. This study examin...
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| Veröffentlicht in: | The Journal of business communication (1973) 1986-04, Vol.23 (2), p.23-30 |
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| container_end_page | 30 |
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| container_issue | 2 |
| container_start_page | 23 |
| container_title | The Journal of business communication (1973) |
| container_volume | 23 |
| creator | Penrose, John M. |
| description | The marriage of personal computers and business form letters has lead to readily available,
inexpensive computer business letter libraries. Much like their typical paperback
predecessors, these libraries purport to overcome the drudgery of preparing typical business
correspondence. This study examines three library packages. A board of 54 experts found
the three packages of about similar quality; rated sample letters as being poor in quality;
preferred letters over memoranda; and noted differences between letter categories. The
messages were generally seen as being readable. |
| doi_str_mv | 10.1177/002194368602300203 |
| format | Article |
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inexpensive computer business letter libraries. Much like their typical paperback
predecessors, these libraries purport to overcome the drudgery of preparing typical business
correspondence. This study examines three library packages. A board of 54 experts found
the three packages of about similar quality; rated sample letters as being poor in quality;
preferred letters over memoranda; and noted differences between letter categories. The
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inexpensive computer business letter libraries. Much like their typical paperback
predecessors, these libraries purport to overcome the drudgery of preparing typical business
correspondence. This study examines three library packages. A board of 54 experts found
the three packages of about similar quality; rated sample letters as being poor in quality;
preferred letters over memoranda; and noted differences between letter categories. The
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inexpensive computer business letter libraries. Much like their typical paperback
predecessors, these libraries purport to overcome the drudgery of preparing typical business
correspondence. This study examines three library packages. A board of 54 experts found
the three packages of about similar quality; rated sample letters as being poor in quality;
preferred letters over memoranda; and noted differences between letter categories. The
messages were generally seen as being readable.</abstract><cop>Thousand Oaks, CA</cop><pub>SAGE Publications</pub><doi>10.1177/002194368602300203</doi><tpages>8</tpages></addata></record> |
| fulltext | fulltext |
| identifier | ISSN: 0021-9436 |
| ispartof | The Journal of business communication (1973), 1986-04, Vol.23 (2), p.23-30 |
| issn | 0021-9436 2329-4884 1552-4582 2329-4892 |
| language | eng |
| recordid | cdi_proquest_journals_195688222 |
| source | SAGE Complete A-Z List |
| subjects | Business Communication Business forms Business writing College Faculty Computers Content Area Writing Evaluation Letters Libraries Personal computers Software packages Word processing |
| title | A Qualitative Comparison of Three Microcomputer Business Letter Libraries |
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