Campaign-Specific Information and Media Effects

Background This article aims to revisit the role of digital media in acquiring campaign-specific information. Analysis We use datasets from the Making Electoral Democracy Work project that include campaign-specific questions to analyze six regions in three democracies (Canada, Spain, and France). Co...

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Veröffentlicht in:Canadian journal of communication 2017-01, Vol.42 (4), p.669-681
Hauptverfasser: Daoust, Jean-François, Sullivan, Katherine V.R.
Format: Artikel
Sprache:eng
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Zusammenfassung:Background This article aims to revisit the role of digital media in acquiring campaign-specific information. Analysis We use datasets from the Making Electoral Democracy Work project that include campaign-specific questions to analyze six regions in three democracies (Canada, Spain, and France). Conclusion and implications Results demonstrate that voters have a moderate level of campaign-specific knowledge and that traditional media are, at first glance, more useful to acquire political information. Nevertheless, when in interaction with partisanship, traditional media display a surprisingly greater selection bias effect and appear less useful to acquire information. We thus argue that digital media are in fact not more vulnerable to potential echo chambers that would lead to a homogenous information environment.
ISSN:0705-3657
1499-6642
DOI:10.22230/cjc.2017v42n4a3144