Improving profitability through product triage

Improving profitability through product triage

A survey of 2,000 US companies shows that less than a third of them use profit-based product management strategies. A triage strategy places products into profitability categories and allows companies to strategize accordingly. Techniques for doing this are described.

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Bibliographische Detailangaben
Veröffentlicht in:Business horizons 1996, Vol.39 (1), p.71-78
1. Verfasser: Docters, Robert G.
Format: Artikel
Sprache:eng
Schlagworte:
Administrative expenses
Automation
Classification
Competition
Corporate profits
Costs
Credibility
Direct product profit
Estimates
Guidelines
Institutionalization
Management
Market strategy
Methods
Portfolio management
Product development
Product lines
Product management
Profit
Profit maximization
Profitability
Profits
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Beschreibung
Zusammenfassung:A survey of 2,000 US companies shows that less than a third of them use profit-based product management strategies. A triage strategy places products into profitability categories and allows companies to strategize accordingly. Techniques for doing this are described.
ISSN:0007-6813
1873-6068
DOI:10.1016/S0007-6813(96)90086-5