Factor Affecting the Students Buying Behavior of Two Wheelers

This paper is based on identify the factors that affect the students buying behavior of the two wheeler vehicles. The survey is mainly focused on the buying behavior of the students that motivates them to purchase the two wheeler vehicles. Now days, demand of two wheelers is increasing day by day. The present is based on primary data collected through schedule. The objective of this study is to determine the students' behavior for purchase of two wheelers as well as to explore the factor affecting on student's decisions. At the time of purchasing students prefer two wheelers rather than four wheelers because two wheelers are more affordable and economical.