Participants

Participants

Exorbitant buying is a form of extensive and superfluous buying with characteristics and factors different from those of other forms of buying (compulsive, impulsive, excessive or average buying). Such buyers may rationalize their purchases and tend to have more articulated needs per product categor...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Folse, Judith, Bose, Mousumi, Baker, Stacey, Veeck, Ann, Belk, Russell, Faber, Ronald, Ridgway, Nancy, Wu, Lan, O'Guinn, Thomas, Rook, Dennis
Format: Tagungsbericht
Sprache:eng
Schlagworte:
Brand preferences
Consumer behavior
Consumption function
Culture
Data analysis
Data collection
Definitions
Delphi method
Fashion
Identity
Impulse buying
Impulsivity
Motivation
Privacy
Programming languages
Streaming media
Studies
Technological change
Tracking control systems
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Beschreibung
Zusammenfassung:Exorbitant buying is a form of extensive and superfluous buying with characteristics and factors different from those of other forms of buying (compulsive, impulsive, excessive or average buying). Such buyers may rationalize their purchases and tend to have more articulated needs per product category owing to more refined preferences. An online Delphi panel will address: (a) how to better define exorbitant buying, (b) how it is different from other buying types, (c) what motivation(s) underlie it (d) whether it is a trait or situation/product-specific and, (e) what are some positive/negative outcomes. The roundtable session will address issues that surface from the pre-conference Delphi panel.
ISSN:0098-9258