Do Mission Statements Shape Faculty Research? A Case Study of a School in Transition

The mission statement of AACSB accredited colleges of business should drive teaching, research, and service. Mission statements define four college clusters: smaller private, larger research, smaller public, and urban public. Alignment of faculty research with the college mission is important in preventing knowing-doing gaps. This component of the business college mission determines business college alignment with AACSB requirements for research impact (Standard 2) and faculty qualifications (Standard 10). A decade long case study is presented to show that the mission statement of a smaller public college of business transitioning to an urban public category does shape faculty research.