THE INFLUENCE OF ECOTOURISM DEVELOPMENT OF JATILUWIH VILLAGE IN TABANAN REGENCY OF BALI PROVINCE TO THE DEVELOPMENT OF ECONOMY, SOCIAL CULTURE AND ENVIRONMENT

This research aims at examining the development of ecotourism in Jatiluwih village based on its potency, challenges , and development. It also discusses the impacts of ecotourism development. The development in this village was analyzed by assessing the opinions of the respondents on the conformity of development covering the ecotourism development criteria such as conservation principles, principles of education, economic principles and the principle of participation. Meanwhile the impact was analyzed from respondents' assessment concerning the impact on economic development, social, cultural and environmental. This research used two types of data namely primary data and secondary data. The data were collected through observation, interviews, questionnaires and documentation. The data were then tabulated and analyzed in quantitative analysis with SPSS program to draw a conclusion.