Storytelling: Beyond the Academic Article: Using Fiction, Art and Literary Techniques to Communicate

In this guest editorial we have two aims. First, to outline the background to, and motivation for, this special issue, which called for contributions that went beyond the academic article and used fiction and other literary techniques to communicate; and second, to introduce the papers and briefly o...

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Veröffentlicht in:The journal of corporate citizenship 2014-06 (54), p.5-10
Hauptverfasser: Barter, Nick, Tregidga, Helen
Format: Artikel
Sprache:eng
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Zusammenfassung:In this guest editorial we have two aims. First, to outline the background to, and motivation for, this special issue, which called for contributions that went beyond the academic article and used fiction and other literary techniques to communicate; and second, to introduce the papers and briefly outline their contribution. We conclude the editorial with some reflections on the preparation of this issue and a call for academics to embrace the uncertainty associated with communicating their ideas in novel forms.
ISSN:1470-5001
2051-4700