Emergence of Differing Electronic Communication Norms Within Partially Distributed Teams

Modern organizations often consist of teams in which some people are collocated and some are remote. These teams are in-between being entirely virtual to entirely face-to-face and are referred to as partially distributed teams. Partially distributed teams function and operate in two different media environments, varying in availability of communication channels. These media environments may encourage different communication patterns, widening a gap produced by distance. In two laboratory studies we demonstrate that different electronic communication norms (ECNs) emerge among members of the same team based on their media environments. Most of the norms regarding use of electronic communication persisted even when media environment was changed. This difference in ECNs might serve as an additional faultline, causing an additional rift within distributed teams.