Sensationalism: Some Objective Message Correlates

The authors describe an effort to isolate and identify one or more key message attribute clusters which relate to the judgment of sensationalism, as the latter is indexed by their Sendex technique. Their aim is to find a good objective measure for the study of sensationalistic journalism.

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Veröffentlicht in:Journalism Quarterly 1962-09, Vol.39 (3), p.317-323
Hauptverfasser: Tannenbaum, Percy H., Lynch, Mervin D.
Format: Artikel
Sprache:eng
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Zusammenfassung:The authors describe an effort to isolate and identify one or more key message attribute clusters which relate to the judgment of sensationalism, as the latter is indexed by their Sendex technique. Their aim is to find a good objective measure for the study of sensationalistic journalism.
ISSN:0022-5533
1077-6990
0196-3031
2161-430X
DOI:10.1177/107769906203900305