Obtaining Customer Needs for Product Development

This chapter contains sections titled: Why Your Development Team Must Understand Customer Needs in Depth Basic Principles for Obtaining Customer Needs Techniques for Deeply Understanding Customer Needs Practical Aspects of Gathering Customer Needs Summary

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Bibliographische Detailangaben
1. Verfasser: Griffin, Abbie
Format: Buchkapitel
Sprache:eng
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Zusammenfassung:This chapter contains sections titled: Why Your Development Team Must Understand Customer Needs in Depth Basic Principles for Obtaining Customer Needs Techniques for Deeply Understanding Customer Needs Practical Aspects of Gathering Customer Needs Summary
DOI:10.1002/9781118466421.ch13