The influence of credit card usage on impulsive buying

Consumers can easily make a purchase with credit cards due to lack of financial problems during shopping and provision of payment opportunity in the future. The individual makes an impulsive buying by falling under the influence of the product due to the credit card's provision of payment opportunity in the future. Because, in line with the opportunities credit cards provide, the individual get the possession of the economic force he/she otherwise does not have. The aim of this study is to determine the influence of the credit usage of Turkish consumers on impulsive buying. The questionnaire prepared for the study was implemented on 590 people and the remaining 551 questionnaires were subjected to analyses after having been edited. Frequency distribution, reliability analysis, factor analysis, t-test and regression analysis were conducted. As a result of the research analysis, it was concluded that credit card usage has an influence on impulsive buying.