Communication for management and business

The latest edition of this classic text features extensive reorganization of content, four guest-written chapters, a new section of case problems, and 11 new selections out of the 15 in the readings section. The result is a substantial difference from the previous edition, a difference which is like...

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Veröffentlicht in:IEEE transactions on professional communication 1983-06, Vol.PC-26 (2), p.91-91
Hauptverfasser: Sigband, Norman B., Rossi, Michael J.
Format: Artikel
Sprache:eng
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Zusammenfassung:The latest edition of this classic text features extensive reorganization of content, four guest-written chapters, a new section of case problems, and 11 new selections out of the 15 in the readings section. The result is a substantial difference from the previous edition, a difference which is likely to please old admirers of the text and to win new admirers.
ISSN:0361-1434
1558-1500
DOI:10.1109/TPC.1983.6448700