Advertising and Psychology: Strategies to Reduce Violence Against Women/Publicidade e Psicologia: Estrategias de Reducao da Violencia Contra a Mulher/Publicidad y Psicologia: Estrategias de Reduccion de la Violencia Contra la Mujer

The COVID-19 exacerbated violence against women. This study evaluated the possible efficacy of using advertising pieces containing the hypocrisy paradigm, the contrast principle, and moral disengagement mechanisms to prevent and reduce violence against women. We conducted two studies which included...

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Veröffentlicht in:Paidéia cadernos de Psicologia e Educação 2023-01, Vol.33
Hauptverfasser: Perez-Nebra, Amalia Raquel, Silva, Ana Julia Goncalves Paula da, Couto, Cleno, Costa, Monique Tostes Portugal, Homonnai, Catarina Teixeira, Modesto, Joao Gabriel
Format: Artikel
Sprache:eng
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