CONSUMER UNPROTECTED REFLECTIONS BY THE ADOPTION OF A ECONOMIC MODEL BASED ON INCENTIVE CONSUPTION/ REFLEXOS DA DESPROTECAO DO CONSUMIDOR PELA ADOCAO DE MODELO ECONOMICO BASEADO NO INCENTIVO AO CONSUMO

The economic programs promoted by the Government, mainly in the last decade, by granting incentives for consumption and industrial production, caused significant environmental troubles to the consumers. Prioritizing economic growth regardless considering environmental development led to increased household indebtedness, urban mobility problems, pollution, traffic accidents and other impacts of mean importance. The programs and incentives to consumption sponsored by the Federal Government brought an unsuccessful idea of social improvement to that population wich a decade ago had not the conditions to purchase goods and services. Aiming to growth with little regard to the development incentives leaves human development in the background, not presenting the most adequated way. KEYWORDS: Public Politics of Consumption; Environmental impact; Unprotection and damages to consumers. As politicas economicas fundamentadas no incentivo ao consumo adotadas pelo Estado, principalmente na ultima decada, geraram significativo impacto socioambiental em prejuizo e desprotecao aos consumidores. Prezar pelo crescimento economico sem considerar o desenvolvimento e o consumo sustentavel provocou o aumento do endividamento das familias, dificuldade de mobilidade urbana, recordes de poluicao e acidentes de transito, entre outros tantos problemas. Os programas de incentivo ao consumo trouxeram uma frustrada ideia de melhora social aquela populacao que decadas atras nao detinha o poder de aquisicao de bens e servicos. Almejar o crescimento sem se atentar com o desenvolvimento socioambiental promove o ter, e deixa a construcao do ser em segundo plano, e nao se mostra o caminho mais adequado de conducao das politicas publicas. PALAVRAS-CHAVE: Politicas Publicas de Consumo; Impactos socioambientais; Desprotecao e prejuizos aos consumidores.