Creating a culture of productivity and collaborative innovation: Orion's RD Transformation: faced with the need to improve productivity, Orion's RD group built a new culture of productivity and collaborative innovation through incremental initiatives and a comprehensive reorganization

OVERVIEW: Faced with a weak new-product pipeline, functional silos, a hierarchical management style, and an Inward-looking mindset, Orion's R&D organization needed to dramatically improve its productivity and adapt to a new R&D paradigm sweeping across the pharmaceutical industry. In response, its R&D management team designed and implemented an organizational transformation process based on proactive culture change. Through incremental initiatives and a comprehensive reorganization, the company built a more open, collaborative, and results-oriented R&D organization able to thrive in the evolving pharmaceutical industry.