The paper chase: retailers are battling for consumer dollars, and the battle lines are literally paper thin between national brand and private label paper products

The paper chase: retailers are battling for consumer dollars, and the battle lines are literally paper thin between national brand and private label paper products

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Bibliographische Detailangaben
Veröffentlicht in:Private label buyer 2012-01, Vol.26 (1), p.32
1. Verfasser: Kennedy, Anne-Marie
Format: Magazinearticle
Sprache:eng
Schlagworte:
Brand name products
Private labeling
Retail industry
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ISSN:1532-8899
2328-8523