Rolopanel: Tracking Game Behaviour through Mobile Analytics

Nowadays Web paradigm has shifted towards Mobile paradigm. Web goes more mobile, that's why there is a need to understand behaviour of mobile visitors and their engagement with mobile apps to make it more interesting. Here, we are trying to explore an emerging field as Mobile App Analytics. We can explore Mobile Analytics field in 3 ways, the mobile app as a data source, the analytics tools needed to turn the data into deep insights, and the organizational aspect of using actionable insights to inform decision-making. In this paper, we are going to develop mobile analytics dashboard or a Tool-Rolopanel which will easily help to track, analyse traffic of mobile app visitors through events tracking functionality. Events are nothing but actions that users takes while using any app.Particularly we are analysing here gaming apps data and the engagement of users with that mobile app. We have tried to build multifunctional dashboard which can display different tracked user data on single platform in a very simple manner as well it will help to understand its semantics easily.