BIG IMPACT TEACHING MOMENTS IN THE BIG EASY
The Teaching Moments sessions at the 2019 Society for Marketing Advances Annual Conference offered 34 teaching solutions from marketing educators. The aim of the sessions was to quickly advance teaching ideas, allowing other instructors to adopt these techniques in their own classrooms. This article...
Gespeichert in:
Veröffentlicht in: | Marketing education review 2020-04, Vol.30 (2), p.89-91 |
---|---|
Hauptverfasser: | , , |
Format: | Artikel |
Sprache: | eng |
Schlagworte: | |
Online-Zugang: | Volltext |
Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
container_end_page | 91 |
---|---|
container_issue | 2 |
container_start_page | 89 |
container_title | Marketing education review |
container_volume | 30 |
creator | Drehmer, Charles E. Coker, Kesha K. Gala, Prachi |
description | The Teaching Moments sessions at the 2019 Society for Marketing Advances Annual Conference offered 34 teaching solutions from marketing educators. The aim of the sessions was to quickly advance teaching ideas, allowing other instructors to adopt these techniques in their own classrooms. This article features eight of the best teaching moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations are available at the Web sites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership. |
doi_str_mv | 10.1080/10528008.2020.1753542 |
format | Article |
fullrecord | <record><control><sourceid>eric_cross</sourceid><recordid>TN_cdi_eric_primary_EJ1259336</recordid><sourceformat>XML</sourceformat><sourcesystem>PC</sourcesystem><ericid>EJ1259336</ericid><sourcerecordid>EJ1259336</sourcerecordid><originalsourceid>FETCH-LOGICAL-c247t-a51c74ff176308e9e558ae4782420306fce0602c5767dceaf733fa3f75fac1bc3</originalsourceid><addsrcrecordid>eNp9j9FKwzAUhoMoWKePMOi9dJ4kTZPeWUttK2snrF54FWKWQKVbJR3I3t6WTi-9OnD-7z-HD6ElhhUGAQ8YGBEAYkWAjCvOKAvJBfIIZjSIY8EvkTcxwQRdo5th-AQgOI7AQ_dPZe6X1WuSNn6TJWlR1rlfbaqsbrZ-WftNkfkTkiXb91t0ZVU3mLvzXKC356xJi2C9ycs0WQeahPwYKIY1D63FPKIgTGwYE8qEXJCQAIXIagMREM14xHfaKMsptYpazqzS-EPTBWLzXe36YXDGyi_X7pU7SQxyMpa_xnIylmfjsbece8a1-q-TvWDCYkqjMX-c8_Zge7dX373rdvKoTl3vrFMH3Q6S_v_iBxrtYKY</addsrcrecordid><sourcetype>Aggregation Database</sourcetype><iscdi>true</iscdi><recordtype>article</recordtype></control><display><type>article</type><title>BIG IMPACT TEACHING MOMENTS IN THE BIG EASY</title><source>EBSCOhost Business Source Complete</source><source>EBSCOhost Education Source</source><creator>Drehmer, Charles E. ; Coker, Kesha K. ; Gala, Prachi</creator><creatorcontrib>Drehmer, Charles E. ; Coker, Kesha K. ; Gala, Prachi</creatorcontrib><description>The Teaching Moments sessions at the 2019 Society for Marketing Advances Annual Conference offered 34 teaching solutions from marketing educators. The aim of the sessions was to quickly advance teaching ideas, allowing other instructors to adopt these techniques in their own classrooms. This article features eight of the best teaching moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations are available at the Web sites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership.</description><identifier>ISSN: 1052-8008</identifier><identifier>EISSN: 2153-9987</identifier><identifier>DOI: 10.1080/10528008.2020.1753542</identifier><language>eng</language><publisher>Routledge</publisher><subject>Agencies ; Bias ; Class Activities ; College Faculty ; Conferences (Gatherings) ; Cooperative Learning ; Ethics ; Handheld Devices ; Instructional Innovation ; Marketing ; Student Projects ; Teaching Methods ; Undergraduate Study</subject><ispartof>Marketing education review, 2020-04, Vol.30 (2), p.89-91</ispartof><rights>Copyright © 2020 Society for Marketing Advances 2020</rights><lds50>peer_reviewed</lds50><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-c247t-a51c74ff176308e9e558ae4782420306fce0602c5767dceaf733fa3f75fac1bc3</citedby><cites>FETCH-LOGICAL-c247t-a51c74ff176308e9e558ae4782420306fce0602c5767dceaf733fa3f75fac1bc3</cites></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><link.rule.ids>314,780,784,27924,27925</link.rule.ids><backlink>$$Uhttp://eric.ed.gov/ERICWebPortal/detail?accno=EJ1259336$$DView record in ERIC$$Hfree_for_read</backlink></links><search><creatorcontrib>Drehmer, Charles E.</creatorcontrib><creatorcontrib>Coker, Kesha K.</creatorcontrib><creatorcontrib>Gala, Prachi</creatorcontrib><title>BIG IMPACT TEACHING MOMENTS IN THE BIG EASY</title><title>Marketing education review</title><description>The Teaching Moments sessions at the 2019 Society for Marketing Advances Annual Conference offered 34 teaching solutions from marketing educators. The aim of the sessions was to quickly advance teaching ideas, allowing other instructors to adopt these techniques in their own classrooms. This article features eight of the best teaching moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations are available at the Web sites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership.</description><subject>Agencies</subject><subject>Bias</subject><subject>Class Activities</subject><subject>College Faculty</subject><subject>Conferences (Gatherings)</subject><subject>Cooperative Learning</subject><subject>Ethics</subject><subject>Handheld Devices</subject><subject>Instructional Innovation</subject><subject>Marketing</subject><subject>Student Projects</subject><subject>Teaching Methods</subject><subject>Undergraduate Study</subject><issn>1052-8008</issn><issn>2153-9987</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2020</creationdate><recordtype>article</recordtype><recordid>eNp9j9FKwzAUhoMoWKePMOi9dJ4kTZPeWUttK2snrF54FWKWQKVbJR3I3t6WTi-9OnD-7z-HD6ElhhUGAQ8YGBEAYkWAjCvOKAvJBfIIZjSIY8EvkTcxwQRdo5th-AQgOI7AQ_dPZe6X1WuSNn6TJWlR1rlfbaqsbrZ-WftNkfkTkiXb91t0ZVU3mLvzXKC356xJi2C9ycs0WQeahPwYKIY1D63FPKIgTGwYE8qEXJCQAIXIagMREM14xHfaKMsptYpazqzS-EPTBWLzXe36YXDGyi_X7pU7SQxyMpa_xnIylmfjsbece8a1-q-TvWDCYkqjMX-c8_Zge7dX373rdvKoTl3vrFMH3Q6S_v_iBxrtYKY</recordid><startdate>20200402</startdate><enddate>20200402</enddate><creator>Drehmer, Charles E.</creator><creator>Coker, Kesha K.</creator><creator>Gala, Prachi</creator><general>Routledge</general><scope>7SW</scope><scope>BJH</scope><scope>BNH</scope><scope>BNI</scope><scope>BNJ</scope><scope>BNO</scope><scope>ERI</scope><scope>PET</scope><scope>REK</scope><scope>WWN</scope><scope>AAYXX</scope><scope>CITATION</scope></search><sort><creationdate>20200402</creationdate><title>BIG IMPACT TEACHING MOMENTS IN THE BIG EASY</title><author>Drehmer, Charles E. ; Coker, Kesha K. ; Gala, Prachi</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c247t-a51c74ff176308e9e558ae4782420306fce0602c5767dceaf733fa3f75fac1bc3</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2020</creationdate><topic>Agencies</topic><topic>Bias</topic><topic>Class Activities</topic><topic>College Faculty</topic><topic>Conferences (Gatherings)</topic><topic>Cooperative Learning</topic><topic>Ethics</topic><topic>Handheld Devices</topic><topic>Instructional Innovation</topic><topic>Marketing</topic><topic>Student Projects</topic><topic>Teaching Methods</topic><topic>Undergraduate Study</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>Drehmer, Charles E.</creatorcontrib><creatorcontrib>Coker, Kesha K.</creatorcontrib><creatorcontrib>Gala, Prachi</creatorcontrib><collection>ERIC</collection><collection>ERIC (Ovid)</collection><collection>ERIC</collection><collection>ERIC</collection><collection>ERIC (Legacy Platform)</collection><collection>ERIC( SilverPlatter )</collection><collection>ERIC</collection><collection>ERIC PlusText (Legacy Platform)</collection><collection>Education Resources Information Center (ERIC)</collection><collection>ERIC</collection><collection>CrossRef</collection><jtitle>Marketing education review</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Drehmer, Charles E.</au><au>Coker, Kesha K.</au><au>Gala, Prachi</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><ericid>EJ1259336</ericid><atitle>BIG IMPACT TEACHING MOMENTS IN THE BIG EASY</atitle><jtitle>Marketing education review</jtitle><date>2020-04-02</date><risdate>2020</risdate><volume>30</volume><issue>2</issue><spage>89</spage><epage>91</epage><pages>89-91</pages><issn>1052-8008</issn><eissn>2153-9987</eissn><abstract>The Teaching Moments sessions at the 2019 Society for Marketing Advances Annual Conference offered 34 teaching solutions from marketing educators. The aim of the sessions was to quickly advance teaching ideas, allowing other instructors to adopt these techniques in their own classrooms. This article features eight of the best teaching moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations are available at the Web sites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership.</abstract><pub>Routledge</pub><doi>10.1080/10528008.2020.1753542</doi><tpages>3</tpages></addata></record> |
fulltext | fulltext |
identifier | ISSN: 1052-8008 |
ispartof | Marketing education review, 2020-04, Vol.30 (2), p.89-91 |
issn | 1052-8008 2153-9987 |
language | eng |
recordid | cdi_eric_primary_EJ1259336 |
source | EBSCOhost Business Source Complete; EBSCOhost Education Source |
subjects | Agencies Bias Class Activities College Faculty Conferences (Gatherings) Cooperative Learning Ethics Handheld Devices Instructional Innovation Marketing Student Projects Teaching Methods Undergraduate Study |
title | BIG IMPACT TEACHING MOMENTS IN THE BIG EASY |
url | https://sfx.bib-bvb.de/sfx_tum?ctx_ver=Z39.88-2004&ctx_enc=info:ofi/enc:UTF-8&ctx_tim=2024-12-26T05%3A03%3A39IST&url_ver=Z39.88-2004&url_ctx_fmt=infofi/fmt:kev:mtx:ctx&rfr_id=info:sid/primo.exlibrisgroup.com:primo3-Article-eric_cross&rft_val_fmt=info:ofi/fmt:kev:mtx:journal&rft.genre=article&rft.atitle=BIG%20IMPACT%20TEACHING%20MOMENTS%20IN%20THE%20BIG%20EASY&rft.jtitle=Marketing%20education%20review&rft.au=Drehmer,%20Charles%20E.&rft.date=2020-04-02&rft.volume=30&rft.issue=2&rft.spage=89&rft.epage=91&rft.pages=89-91&rft.issn=1052-8008&rft.eissn=2153-9987&rft_id=info:doi/10.1080/10528008.2020.1753542&rft_dat=%3Ceric_cross%3EEJ1259336%3C/eric_cross%3E%3Curl%3E%3C/url%3E&disable_directlink=true&sfx.directlink=off&sfx.report_link=0&rft_id=info:oai/&rft_id=info:pmid/&rft_ericid=EJ1259336&rfr_iscdi=true |