Social Media Usage for Computing Education: The Effect of Tie Strength and Group Communication on Perceived Learning Outcome

Social media has become an important platform where users share, comment, discuss, communicate, interact, and play games. Aside from using social media for personal, social, and business purposes, the use of social media has gained attention, particularly for collaborative learning in the educational sector. This paper examines the role of social media in computing education based on the use of WhatsApp social media group. Additionally, the study explores how social media usage by students influences their perceived learning outcomes. Given these aims, the study formulated four research hypotheses and tested using Partial Least Square Structural Equation Modelling. With the participants of three hundred and thirteen (n=313) students, the study found a positive relationship between social media usage for computing education and perceived learning outcomes. In addition, the study found a linear relationship between communication ingroup and perceived learning outcomes. Finally, the study revealed that social media positively relates to tie strength, and that tie strength influences in-group communication.