An Initial Study of Instructional Television (ITV) Services in the United States. Final Report

A study analyzed the instructional television (ITV) services provided by public television stations to schools throughout the country. It also examined the relationship between the schools and the stations. A questionnaire was sent to 141 public television stations in November, 1974, which found that most stations provide instructional programing for grades K-12, (elementary and secondary education). Also, most of the respondents provided additional services besides the broadcasting of instructional programs, such as printed materials, technical consultation, utilization services, and technical maintenance. The licensees' relationships with the schools which they serve often reflected the types of stations which they are and their primary sources of funding. Fifty-six percent of the licensees did not charge a "per student" rate or failed to report what those rates are. The licensees indicated a wide range of involvement by school personnel in program selection and a substantial but somewhat lower involvement in scheduling decisions. (HAB)