ASSESSMENT METHOD FOR SUSTAINABLE LIVELIHOOD OF RURAL TOURISM HOUSEHOLD

The invention provides an assessment method for sustainable livelihood of a rural tourism household, including: obtaining a questionnaire from a target rural tourism household; performing image scanning on the questionnaire to obtain a to-be-processed image; based on an image enhancement window, performing filtering and denoising on the to-be-processed image to obtain a to-be-segmented image; performing image segmentation and recognition on the to-be-segmented image using an optical character recognition algorithm, to obtain questionnaire data; performing indicator analysis and extraction on the questionnaire data using a preset sustainable livelihood framework, to obtain a plurality of primary indicators and secondary indicators; determining weights of the primary indicators and the secondary indicators, and measuring a livelihood capital of each target rural tourism household using an entropy method, to analyze factors affecting the sustainable livelihood of the household; providing an improvement suggestion and strategy based on the livelihood capital. The present invention realizes automated processing of questionnaire data through image scanning and optical character recognition algorithm, saving human resources and time costs. Fig. 1