PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS

Disclosed are a promotional information pushing method and apparatus. The promotional information pushing method is applied to a terminal, and comprises the following steps: obtaining user behaviour data of a user using the terminal; analysing the obtained user behaviour data to obtain behaviour inf...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: YU, Hangzhong
Format: Patent
Sprache:chi ; eng ; fre
Schlagworte:
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
container_end_page
container_issue
container_start_page
container_title
container_volume
creator YU, Hangzhong
description Disclosed are a promotional information pushing method and apparatus. The promotional information pushing method is applied to a terminal, and comprises the following steps: obtaining user behaviour data of a user using the terminal; analysing the obtained user behaviour data to obtain behaviour information about the user and/or behaviour access object information about the user; determining an information type of the obtained behaviour information about the user and/or behaviour access object information about the user; searching for promotional information corresponding to the determined information type from a promotional information base saved by itself; and pushing the sought promotional information to the user. La présente invention concerne un procédé et un appareil de poussée d'informations promotionnelles. Le procédé de poussée d'informations promotionnelles est appliqué à un terminal, et comprend les étapes suivantes consistant : à obtenir des données de comportement d'utilisateur d'un utilisateur u
format Patent
fullrecord <record><control><sourceid>epo_EVB</sourceid><recordid>TN_cdi_epo_espacenet_WO2017050063A1</recordid><sourceformat>XML</sourceformat><sourcesystem>PC</sourcesystem><sourcerecordid>WO2017050063A1</sourcerecordid><originalsourceid>FETCH-epo_espacenet_WO2017050063A13</originalsourceid><addsrcrecordid>eNrjZDAJCPL39Q_x9Pdz9FHw9HPzD_J1BPEUAkKDPTz93BV8XUM8_F0UHP2AOCDAMcgxJDSYh4E1LTGnOJUXSnMzKLu5hjh76KYW5MenFhckJqfmpZbEh_sbGRiaG5gaGJgZOxoaE6cKAJJQKJg</addsrcrecordid><sourcetype>Open Access Repository</sourcetype><iscdi>true</iscdi><recordtype>patent</recordtype></control><display><type>patent</type><title>PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS</title><source>esp@cenet</source><creator>YU, Hangzhong</creator><creatorcontrib>YU, Hangzhong</creatorcontrib><description>Disclosed are a promotional information pushing method and apparatus. The promotional information pushing method is applied to a terminal, and comprises the following steps: obtaining user behaviour data of a user using the terminal; analysing the obtained user behaviour data to obtain behaviour information about the user and/or behaviour access object information about the user; determining an information type of the obtained behaviour information about the user and/or behaviour access object information about the user; searching for promotional information corresponding to the determined information type from a promotional information base saved by itself; and pushing the sought promotional information to the user. La présente invention concerne un procédé et un appareil de poussée d'informations promotionnelles. Le procédé de poussée d'informations promotionnelles est appliqué à un terminal, et comprend les étapes suivantes consistant : à obtenir des données de comportement d'utilisateur d'un utilisateur u</description><language>chi ; eng ; fre</language><subject>ELECTRIC COMMUNICATION TECHNIQUE ; ELECTRICITY ; TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION</subject><creationdate>2017</creationdate><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktohtml>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&amp;date=20170330&amp;DB=EPODOC&amp;CC=WO&amp;NR=2017050063A1$$EHTML$$P50$$Gepo$$Hfree_for_read</linktohtml><link.rule.ids>230,308,780,885,25563,76318</link.rule.ids><linktorsrc>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&amp;date=20170330&amp;DB=EPODOC&amp;CC=WO&amp;NR=2017050063A1$$EView_record_in_European_Patent_Office$$FView_record_in_$$GEuropean_Patent_Office$$Hfree_for_read</linktorsrc></links><search><creatorcontrib>YU, Hangzhong</creatorcontrib><title>PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS</title><description>Disclosed are a promotional information pushing method and apparatus. The promotional information pushing method is applied to a terminal, and comprises the following steps: obtaining user behaviour data of a user using the terminal; analysing the obtained user behaviour data to obtain behaviour information about the user and/or behaviour access object information about the user; determining an information type of the obtained behaviour information about the user and/or behaviour access object information about the user; searching for promotional information corresponding to the determined information type from a promotional information base saved by itself; and pushing the sought promotional information to the user. La présente invention concerne un procédé et un appareil de poussée d'informations promotionnelles. Le procédé de poussée d'informations promotionnelles est appliqué à un terminal, et comprend les étapes suivantes consistant : à obtenir des données de comportement d'utilisateur d'un utilisateur u</description><subject>ELECTRIC COMMUNICATION TECHNIQUE</subject><subject>ELECTRICITY</subject><subject>TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION</subject><fulltext>true</fulltext><rsrctype>patent</rsrctype><creationdate>2017</creationdate><recordtype>patent</recordtype><sourceid>EVB</sourceid><recordid>eNrjZDAJCPL39Q_x9Pdz9FHw9HPzD_J1BPEUAkKDPTz93BV8XUM8_F0UHP2AOCDAMcgxJDSYh4E1LTGnOJUXSnMzKLu5hjh76KYW5MenFhckJqfmpZbEh_sbGRiaG5gaGJgZOxoaE6cKAJJQKJg</recordid><startdate>20170330</startdate><enddate>20170330</enddate><creator>YU, Hangzhong</creator><scope>EVB</scope></search><sort><creationdate>20170330</creationdate><title>PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS</title><author>YU, Hangzhong</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-epo_espacenet_WO2017050063A13</frbrgroupid><rsrctype>patents</rsrctype><prefilter>patents</prefilter><language>chi ; eng ; fre</language><creationdate>2017</creationdate><topic>ELECTRIC COMMUNICATION TECHNIQUE</topic><topic>ELECTRICITY</topic><topic>TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION</topic><toplevel>online_resources</toplevel><creatorcontrib>YU, Hangzhong</creatorcontrib><collection>esp@cenet</collection></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext_linktorsrc</fulltext></delivery><addata><au>YU, Hangzhong</au><format>patent</format><genre>patent</genre><ristype>GEN</ristype><title>PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS</title><date>2017-03-30</date><risdate>2017</risdate><abstract>Disclosed are a promotional information pushing method and apparatus. The promotional information pushing method is applied to a terminal, and comprises the following steps: obtaining user behaviour data of a user using the terminal; analysing the obtained user behaviour data to obtain behaviour information about the user and/or behaviour access object information about the user; determining an information type of the obtained behaviour information about the user and/or behaviour access object information about the user; searching for promotional information corresponding to the determined information type from a promotional information base saved by itself; and pushing the sought promotional information to the user. La présente invention concerne un procédé et un appareil de poussée d'informations promotionnelles. Le procédé de poussée d'informations promotionnelles est appliqué à un terminal, et comprend les étapes suivantes consistant : à obtenir des données de comportement d'utilisateur d'un utilisateur u</abstract><oa>free_for_read</oa></addata></record>
fulltext fulltext_linktorsrc
identifier
ispartof
issn
language chi ; eng ; fre
recordid cdi_epo_espacenet_WO2017050063A1
source esp@cenet
subjects ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION
title PROMOTIONAL INFORMATION PUSHING METHOD AND APPARATUS
url https://sfx.bib-bvb.de/sfx_tum?ctx_ver=Z39.88-2004&ctx_enc=info:ofi/enc:UTF-8&ctx_tim=2025-01-12T06%3A23%3A26IST&url_ver=Z39.88-2004&url_ctx_fmt=infofi/fmt:kev:mtx:ctx&rfr_id=info:sid/primo.exlibrisgroup.com:primo3-Article-epo_EVB&rft_val_fmt=info:ofi/fmt:kev:mtx:patent&rft.genre=patent&rft.au=YU,%20Hangzhong&rft.date=2017-03-30&rft_id=info:doi/&rft_dat=%3Cepo_EVB%3EWO2017050063A1%3C/epo_EVB%3E%3Curl%3E%3C/url%3E&disable_directlink=true&sfx.directlink=off&sfx.report_link=0&rft_id=info:oai/&rft_id=info:pmid/&rfr_iscdi=true