Flow rate measuring apparatus

A flow rate measuring apparatus includes: a flow rate detecting device placed in an intake passage; a detection circuit for outputting an analog signal varying depending on the flow rate; a conversion circuit for converting the analog signal to a digital signal; a temperature detecting device for detecting an ambient temperature; and a correction circuit for primarily correcting the digital signal using a gain and/or an offset (correction coefficient) that can set the temperature coefficient in any appropriate way. The gain and/or the offset vary depending on the temperature coefficient set in any appropriate way and the ambient temperature detected by the temperature detecting device. Also, a plurality of the gains and/or the offsets are set depending on the flow rate, allowing the temperature characteristic error in flow rate measurement to be reduced.