Voice profile-based in-vehicle infotainment identity identification

A computing platform of a vehicle may communicate with a plurality of mobile devices. The computing platform may identify a voice profile as matching voice input received from a user, the voice profile associated with one of a plurality of mobile devices within the vehicle; perform speech recognition on the voice input using the voice profile to determine a voice command; and process the voice command in the context of the mobile device associated with the voice profile. The voice profiles may be retrieved from a remote telematics server based on unique device identifiers retrieved from the mobile devices connected to the computing platform or retrieved from storage of the mobile devices connected to the computing platform.