Premium channel promotion system and method

The present invention is directed to a television schedule guide which includes a detector for determining whether a previously scrambled program is unscrambled. If a previously scrambled program is momentarily unscrambled or scrambled due to promotional efforts by the program provider, the system w...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Hancock Kenneth S, Orlick Jonathan B, Ward Thomas E, Macrae Douglas B
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:The present invention is directed to a television schedule guide which includes a detector for determining whether a previously scrambled program is unscrambled. If a previously scrambled program is momentarily unscrambled or scrambled due to promotional efforts by the program provider, the system will visually distinguish the program on the guide, and a viewer may tune to or record the program from the guide. The view may also subscribe to the program provider through the guide during the promotional period.