Method for the optical identification of objects in motion

The method includes the steps of acquiring, by at least one camera having a predetermined magnification ratio, at least one image containing at least one coded information and at least one object and properly associating the coded information with the at least one object on the basis of the position of the coded information and of the at least one object along an advancing direction with respect to a fixed reference system. The above-mentioned position of the coded information is determined starting from the position of the coded information within the image acquired by the camera and on the basis of the distance of the coded information from the camera. Such a distance is in turn determined on the basis of the magnification factor of a reference physical dimension detected at a surface of the object or of the coded information.