End to end modular information technology system

Embodiments of the invention are directed to a system, method, or computer program product for providing an information technology build service for building a platform in response to a service request. The invention receives a service request for the platform build from a requester, receives a plurality of platform parameters from the requester, determines whether the service request requires one or more physical machines or one or more virtual machines, and if the service request requires one or more virtual machines, initiates build of the one or more virtual machines. The invention also provisions physical and virtual storage based on received parameters, provisions physical and virtual processing power based on received parameters, and manages power of resources during the build, the managing comprising managing power ups, power downs, standbys, idles and reboots of one or more physical components being used for the build.