Recording method and recording apparatus

P recording heads are arranged a recording unit. The P recording heads are divided into N (groups in the sub-scanning direction. The N controllers respectively control the recording heads pertaining to corresponding groups. When it is determined that variable data straddles a boundary (M/S boundary line) of recording regions (a master recording region and a slave recording region) of the recording heads, which are controlled by different controllers, the feed quantity of the recording unit is adjusted to a feeding quantity such that the variable data do not straddle the M/S boundary line.