System and method for delivering targeted advertising data in an internet protocol television system

A method is disclosed for delivering targeted advertising data over an Internet Protocol Television (IPTV) network including but not limited to displaying in a picture in picture queue display, a set of follow-on advertisements comprising less than all of the plurality of follow-on advertisements; r...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: NEIL ROLAND, WEBER JEFFREY G, ALAN SCOTT, MCCARTHY MARY CATHERINE
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A method is disclosed for delivering targeted advertising data over an Internet Protocol Television (IPTV) network including but not limited to displaying in a picture in picture queue display, a set of follow-on advertisements comprising less than all of the plurality of follow-on advertisements; rotating one of the set of follow-on advertisements off of the on-screen picture in picture queue display to an off-screen storage; and rotating another one of the follow-on advertisements from the off-screen storage to the on screen picture in picture queue display. A system and computer program are disclosed for practicing the method.