Promoting an online auction to users based upon bidding history

A data representation of auctions in an online auction system and a bidding history associated with the auctions and the online auction system are maintained in a computer system for multiple users. A set of the users to whom to promote a selected auction is determined based at least in part on the...

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Bibliographische Detailangaben
1. Verfasser: KOTAS PAUL
Format: Patent
Sprache:eng
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Zusammenfassung:A data representation of auctions in an online auction system and a bidding history associated with the auctions and the online auction system are maintained in a computer system for multiple users. A set of the users to whom to promote a selected auction is determined based at least in part on the bidding history. A message that promotes the selected auction is sent to each respective one of the set of the users. The message includes a control configured to open a web page that facilitates bidding in the selected auction through the online auction system.